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How to Attract New Patients to your Dental Practice When it comes to attracting new customers and even retaining current ones, is your dental practice letting you down? After all, they say first impressions are everything and if you have an outdated practice, with outdated décor, equipment and processes, your customers are bound to…
As some of you may have seen Hassan Mushaid and crew wondering around at this years Dentistry Show at the NEC Birmingham with a whole video crew in a mad rush. We created loud bursts of music at random times throughout the show creating an audience and massive amounts of confusion. Well, it was all…
10 Ways your dental practice could be losing money everyday. Fix these leaks now! While not every practice has a Treatment Coordinator (TCO) every practice has a Dental Receptionist and it is certainly fair to say that all of the most successful clinics have the edge for one reason alone. If you want to…
3M’s for marketing magic for any Facial Aesthetics Business! When marketing for new patients in facial aesthetics, or in fact for dentistry, there is a protocol I have devised that on average attracts 20 new facial aesthetic patients per month. I use the 3 M’s for any marketing campaign: 1. MARKET 2. MESSAGE 3….
Simon Reynolds of Patient Plan Direct suggests 7 key communicational tactics to nurture the growth of a healthy base of private payment plan patients Irrespective of the nature or focus of a private or mixed dental practice, or the demographic of a practice’s patient base, a dental payment plan is a proven means of;…
Dental Practice & the Airline Industry…where are the parallels? At first it may seem that the dental industry and the airline industry couldn’t possibly be further apart. However, I beg to differ. I envision we can learn a lot from the airline industry. Firstly, in terms of marketing and secondly, from a health &…
The Financial Freedom Formula Financial Freedom Formula to allow you never to work again…..unless you choose to. If as a dentist you want to go from working for money to money working for you, then you need to know this next process. How to achieve financial freedom This is brought to you in the…
For Christmas we gave away 12 marketing tips that can transform your business success for the year 2016. We’re not done, we’re feeling really really generous! We are now giving away £150 worth of bespoke, custom, your own branded office marketing material/supplies! Its the small details that create the big picture and we want you…
SEO Checklist For Dental Practice Websites Use this SEO (search engine optimisation) checklist to assess your current practice website and when launching a new dental practice website too, to ensure your website gets found by Google and other search engines. Step 1: Choose a great domain name Is your chosen domain short? Is it memorable?…
8 Benefits Of Being An Independent Dental Practice In a recent survey of 2052 people, 56% of UK Brits preferred to use the services of a small business over the services of a large business or organisation. This said they did prefer to use the websites of the larger businesses due to having professional…
How did we get the idea on creating a blog about how not to market your business? See the van image above? It was parked not far from our office and it took us atleast a few minutes to read and figure out whether if this was vandalism or a prank. Turned out to be…
We recently wrote an article on why small business need to take advantage of Social Media platforms to help their businesses grow which was published in the Dentistry Magazine. You can view the article here http://www.dentistry.co.uk/2015/11/05/why-social-media-is-important-for-small-businesses/
